Sales management services for Growth
Services that strengthen your sales game and prepare you to grow your sales force
Hire, onboard, and
retain top salespeople, sales managers and VPs of Sales to sustain your growth
Build the foundations of a scalable and extensible sales organization
Build a strong, efficient, growth-ready sales organization that attracts talent with a robust strategy supported by optimized processes.
Your success depends on the development of the individuals in your team
Retain top performing talent
Our solutions help you grow your sales force with confidence
Defining the roles, the structure and the resources needed in your sales force are all essential building blocks for growth. Make the structure of your sales team (direct and indirect) a performance lever with our services.
Full recruitment for sales
Trust our experts to recruit new members of your sales force who are highly motivated, competent and ready to take on the challenges you offer them.
Sales recruitment process training
Our recruitment process is applicable to any company. We train your team on our method and tools to enable you to make quality hires, independently.
Sales team compensation
Provide your entire sales team with a customized compensation plan, tailored to their expectations and aligned with company goals to drive the right business and profitable growth
CRM and sales technologies
Optimize your sales forecasts and team performance with technological tools and CRMs that are customized to your sales process. Create a better customer experience with a simplified sales cycle.
New hire onboarding
Successful recruiting is also about successful integration that leads the new employee to reach his or her full potential. Let us assist you in the integration of new hires with our comprehensive process.
We helped them achieve their growth objectives
Ralik hits aggressive growth goals with PRIMA
“I would recommend PRIMA to companies that know they have a greater sales growth potential than the results they achieve, but especially to companies that are willing to make changes that are not always easy to achieve their goals.”
Ali Mustafa, President and CEO, Ralik Packaging
Laurentide Controls make big wins with PRIMA
"When COVID hit, so did the recession. Yet, with what we had put in place in sales only a few months before, the sales team continued to generate sales opportunities and bring in business. That's when it hit me and I realized we had made tremendous progress."
Steve Dustin, President of Laurentide Controls
Syscomax hits goals 2 years ahead of prevision with PRIMA
Work on the right business opportunities to achieve growth objectives
Before working with PRIMA, our sales were uneven, so we had some difficulties to have predictability in our sales. We were wasting a lot of energy in the wrong place. [Now], we have a better deployment, a better qualification because we work the right way, and we work on the right opportunities.”
Jean-Philip Robitaille, Co-President, Syscomax
Common problems in sales
We can't hire the right people
There are many obstacles to recruiting the talent you need: attracting enough quality candidates, objectively assessing skills, or offering the right compensation. We help you get around these obstacles.
It’s difficult to define the roles in the sales team
Identifying the roles and skill profiles associated with each person is a real challenge in any sales force. Building a successful team depends on well-defined and coherent roles.
Compensation creates dissatisfaction
The balance between compensation that motivates sales teams and delivers good profitability for the company is often difficult to achieve without a well-constructed compensation strategy.
Territories are poorly defined
The distribution of territories is a major source of inefficiency in companies, whereas it should be a strategic and performance lever.
The indirect sales network is difficult to manage
There are many distributors and resellers, but only a small number are generating good sales volumes and profits.
Build a scalable and extensible sales force now